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My Top Advice for Creating Consistently & Authentically
My content creation journey began in 2014.
- I’ve now written more than 1,000 pieces (scattered over social media, about 300 are on my blog)
- I’ve self-published 5 books, three of them have 2nd editions already
- I’ve taught dozens of online courses, 24 of which are currently active for sale on my website
- I’ve recorded more than 2,000 videos for my YouTube channel
In this article, I’ll share the top lessons I’ve learned about creating authentic content and showing up consistently…
Ever feel like you are *bothering* people with your content… adding to the noise?
Do you ever feel like you’re bothering people, when you post your content?
One of my students wrote:
“Consistency of communication is my goal. To hold myself more accountable to this and get over the problem I have with feeling that I am bothering people by sending them content via email or other means, even if they have signed up for my list!!”
Maybe you can relate. I appreciate your sensitivity! It means you’re being thoughtful and courteous about other people’s time and attention – t…
Don’t be afraid to lose people -- create your most authentic content
Gary Vaynerchuk curses a lot in his videos. Turns off a lot of people. I used to dislike him a lot. But he kept showing up on social media so I eventually started watching to see what the hype was all about. Then I became a big fan.
Seth Godin, who has written thousands of blog posts, never includes any images. He even has typos sometimes. I’ve humbly emailed suggestions and he’s very open about making corrections. He probably loses a lot of potential readers. I ignored Seth for a long time, bu…
Will Creating Free Content Get You More Clients?
Get clients by being authentic & generous with your content? Here's how it can...“Just unsubscribed from a group which I had been a member for only 3 months. She was sharing free content, along with a few live videos. Eventually, she posted that people are taking advantage, not hiring her as a coach after consuming her content. Literally she said ‘If you don’t want to move forward, just leave.' So I left, because I sensed anger and lack.” --a commenter I can relate to this... from both c…
On a Regular Basis, Repost Your Old Best Content
On a Regular Basis, Repost Your Old Best ContentA worthwhile project -- curate your 100 best pieces of content! Along the way, keep reposting those pieces occasionally. This strategy, over time, will grow you a true fan audience.
Posted by George Kao, Authentic Business Coach on Friday, July 12, 2024
Hearing a song you love on the radio, you might wish they played it again soon.
The same is true for your audience’s response to your best content :)
So it’s good to have a consisten…